PROGRAM
IHRSA
David against Goliath: strategies for independent clubs
Speaker: Hans Muench
Independent clubs, in many cases of small dimensions, must consider big operators with national and international chains, that have inevitably modified the balance of the market, even in Italy.
What are the secrets for surviving and prospering in an always more competitive environment?
In this session Hans Muench will reveal the recipe on how to defend oneself from the giants and continue to generate a satisfying profit even during these difficult times. He will explain how to position oneself correctly in order to find one’s niche, how to learn from others’ experiences to help one’s business grow.
The new European director of IHRSA will provide a valuable lesson on management based on his matured experience in the field in various countries and not only in the fitness and wellness sector.
program