SPEAKERS

Michele Guerra

Michele Guerra, MS, CHES is the Principal of Healthy-Ever-Afters, a consulting company that helps health and fitness organizations effectively reach and serve ordinary, non-fit people. During her 20-plus years as a wellness professional, Michele has designed and implemented health promotion and fitness programs in hospital, community, university and workplace settings.

As founding Director of Active Living Partners, Michele led the dissemination of Active Living Every Day, a successful lifestyle activity program designed especially for inactive people. Through Human Kinetics and The Cooper Institute, this research-based program designed for commercial and non-profit organizations has reached thousands of unfit and older adults.

Michele is a sought-after research collaborator whose success in applying health promotion research to the real world has sparked new attention to the special health and fitness needs of unfit and older adults. She’s also a widely-published authority and frequently-invited speaker in the fitness and wellness industry. Michele has a Masters degree in Health Promotion Management and is a Certified Health Education Specialist.

 

 

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She will participate in the Forum 2007 , in the TARGETING & UMAN RESOURCES session:
" Forming Staff and getting the sedentary clients in motion "
in the TARGETING session:
" Riding the Age Wave: Reaching and working with the older adult market "
and she will partecipate in the INTERNATIONAL ROUND TABLE:
"The entrepreneurial direction of success: the statics and dynamics of company management"

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speakers